Asking “what does AI cost” is like asking “what does a car cost”. It depends whether you need a bike for the office or a truck for a logistics company. Still, let’s give realistic ranges.
Level one: ready-made tools. ChatGPT, Claude or Copilot licences run €20–60 per person monthly. For a team of 10 — a few hundred euros a month. It’s the cheapest entry ticket, but without training most licences sit idle.
Level two: process automations. Connecting existing tools into automated flows (invoices, proposals, reports) is usually a one-off €2–10k per process plus small maintenance costs. Payback comes in months, because savings are measurable in work hours.
Level three: dedicated solutions — AI agents, knowledge bases, chatbots integrated with your systems. Budgets start at €10–15k and grow with the number of integrations. The key question isn’t “what does it cost” but “what does the process we’re replacing cost”.
Hidden traps? No team training (the tool exists, adoption doesn’t), no project owner on the company side, and automating chaos — if a process is broken, AI only speeds up the mess. That’s why we always start with an audit, not the technology.