Every team has documents they return to daily: price lists, procedures, product descriptions, communication standards. Claude Projects lets you upload them once — and from then on every AI conversation knows your company’s context.
Start with one project for one team, e.g. “Sales”. Upload the price list, the offer description, examples of good proposals and answers to common objections. In the project instructions, describe your tone of voice and the rules the AI must follow.
From now on a salesperson doesn’t write prompts from scratch. They ask: “prepare a proposal for company X for product Y” — and Claude answers based on the uploaded materials, in your company’s tone, with correct prices. The quality difference is immediate.
The most common mistake? Uploading everything at once. A project with 50 chaotic files answers worse than one with 5 well-prepared documents. Start with the minimum, test answers, add materials where the AI gets things wrong.
After two weeks, gather team feedback and update the materials. That is how a living knowledge base grows with your company — without building a separate IT system.